Modern Next Best Action (NBA) and Next Best Offer (NBO) Principles in Telecom
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How GenAI and behavior context changes help personalize drive LTV and optimize ROMI in a privacy-first era
How to Master Marketing Automation in 2025
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Discover the latest strategies and best practices for implementing effective marketing automation in 2025, from AI-driven personalization to compliance and optimization.
Why Consumer Context is Key for AI Chatbot Success
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How Customer INtent Data increase the precision of LLM chatbot answers in sales and support