Agency-first sourcing infrastructure

Run a full-scale sourcing agency with one operator, not a team of five.

Stop hiring junior researchers and wrangling flaky freelancers. Lobby is the operational backend for digital-native agencies. From raw client briefs to verified creator proof and personalized 1:1 outreach drafts, fully automated, keeping up to 90%+ delivery margins on the sourcing layer.

Open Agency Workspace Free
1-Click Instantly / CSV Verifiable Video Proof White-Label PDF Claude MCP & API
THE OLD WAY 3–5 people • 10–20h drag
Researcher Research
Verifier Verify
Data Ops Data Ops
Outreacher Outreach
Account Ops Account
Replaced by 1 Operator in Lobby
THE NEW WAY • ONE OPERATOR
20m • 90% margin
@austin.hyrox Video proof
XLS PDF
Client Roster 1-Click Export
The Headcount Bottleneck

The traditional agency trap: more client briefs = more management chaos.

Scaling an agency used to mean throwing headcount at the problem. But hiring researchers eats your margins, increases management drag, and leads to unpredictable client delivery.

Recognize these operational bottlenecks?

The Junior Churn Cycle

You spend weeks training junior researchers to source TikTok, only for them to burn out, make mistakes, or quit right before critical campaign deadlines.

Generic Databases Fail Complex Briefs

Traditional creator databases rely on generic profile bio keywords. They are weak at surfacing narrow long-tail content themes, real-time local topics, and brand sponsor history.

CSV Hell & Tool Fragmentation

Exporting messy spreadsheets, hunting for emails in creator bios, importing into Apollo, and writing custom pitches manually burns your expensive billable hours.

Margin Leakage on Retainers

Manual research payroll drains 40–50% of your campaign revenue. You need software margins on your agency services, not expanding overhead.

Automate your agency sourcing in 20 minutes
Unit Economics & Delivery Margins

Where your retainer actually goes: Traditional Labor vs. Lobby Sourcing

See the structural shift from headcount-heavy manual research to software-assisted delivery on an illustrative $10,000 campaign brief.

1. Traditional Labor-Heavy Sourcing (Manual Team)

Junior researchers, manual spreadsheet compilation, fragmented scraping tools

Sourcing Delivery Margin 25% Retained (~$2,500)
40%
20%
15%
25%
Junior Researchers $4,000
Modash / Apollo / Stack $2,000
Management & QA $1,500
Retained Margin on Sourcing $2,500
AI-First Agency Setup

2. Lobby-Powered Sourcing Layer (1 Operator)

Autonomous context parsing, instant video proof extraction & ready-to-send 1:1 pitches

Sourcing Delivery Margin 92% Retained ($9,200)
8%
92% Sourcing Delivery Margin ($9,200)
Lobby Platform & Search Credits All-in-one sourcing, validation & outreach
$800
Retained Margin on Sourcing Layer Software-grade delivery margin for agency services
$9,200
The 1-Operator Agency Advantage:

Handle more client briefs without adding research headcount, eliminate junior turnover, and capture up to 90%+ delivery margins on the sourcing layer.

*Illustrative $10k campaign delivery model, actual total agency margin depends on client strategy, creative production, and account management overhead.
The Operational Backbone

This isn’t just a search tool. It’s your entire agency backend.

Lobby replaces the fragmented stack of databases, freelancers, and cold email tools with a single unified infrastructure.

Autonomous Discovery

Autonomous Sourcing Engine

Drop in raw briefs. Lobby decomposes context, invents semantic hashtags, scans TikTok live, validates video transcripts, and ranks creators automatically.

Semantic Query Engine 8 Sub-Topics Scanned Live
Austin Foodie Review South Congress Eats Texas Matcha Latte · Best fit Austin Coffee Tour
Zero Copywriting

End-to-End 1-to-1 Outreach

Lobby writes hyper-personalized pitch drafts tailored to the creator's actual recent content, ready to send from your inbox or TikTok.

Draft in Gmail Outbox Ready to Send

"Hey Alex! Loved your review of the South Congress cafe. We’re launching a summer pop-up..."

Experiential & Events

The Event & Sponsor Engine

Feed Lobby any event topic to instantly discover local brand sponsors and niche event creators. Turn pop-up activations into high-margin offerings.

Local Brands + Geo-Targeted Sponsor Discovery
AI Workflow & Stack Integration

Connects with Claude Desktop & Your Stack

Delegate sourcing in plain English directly from Claude Desktop or your agency workflow. Ask: 'Find 10 creators in Austin and draft their emails'; Lobby handles the execution.

You
"Find 10 fitness micro-creators in Austin with >15k followers and draft partnership pitches."
Lobby
Matched 10 creators from TikTok video transcripts. 10 custom email drafts created in Gmail Outbox.
The Collapsed Delivery Chain

Collapse 5 manual delivery functions into 1 operator

One operator orchestrates the entire agency delivery lifecycle, from raw client briefs to verified proof and client-ready decks, without spreadsheets or manual TikTok scrolling.

1
Function 1

Discovery / Research

Paste raw client briefs; Lobby invents semantic sub-topics & scans live TikTok content.

2
Function 2

Verification & Proof

Extracts video transcripts, context evidence, and objective match scores automatically.

3
Function 3

Data & Contact Ops

Resolves verified direct emails, active handles, and structures CRM-ready rosters.

4
Function 4

Outreach & Copy

Generates 1:1 personalized pitch drafts customized to creator content, ready in your inbox.

5
Function 5

Delivery & Client QA

Export client defense PDF decks, rich CSVs, or stream results directly via Claude MCP / API.

Zero Data Entry

Stop managing spreadsheets. Start approving pitches.

Automated Workflow

Ready-to-send pitches in your outbox.

Your operator doesn't copy-paste emails or watch 50 videos to find evidence. Lobby surfaces ranked creators alongside personalized 1-on-1 pitch drafts created from their actual recent content. You simply approve, and the outreach is ready to send.

  • Auto-extracted evidence directly from video transcripts
  • Verified direct email addresses and active social handles
  • 1-to-1 customized email drafts waiting in your outbox
Lobby Interface Screenshot
Export Report Preview
Client Defense in 1-Click

Client defense decks with verifiable video evidence.

Pitching demanding enterprise clients? Export a clean, branded PDF report that outlines exactly why every single creator was selected based on their recent video themes. Win client trust and eliminate painful revision cycles.

  • Branded PDF reports for instant client presentations
  • CSV export with rich metadata for external CRM upload
  • Direct API hooks for programmatic agency workflows
The Operational Advantage

The Old Way vs. The AI-First Agency

The same client brief, delivered two ways. One eats your margin with headcount, the other compounds it with infrastructure.

The Old Way Manual grunt work
  • Manual search & freelancers: Free upfront, but burns hundreds of billable hours and delivers inconsistent quality.
  • Traditional profile databases: Fine for mass-market follower counts, weak at narrow long-tail niches and real-time geo-context.
  • Headcount scaling: Every new client brief means another researcher, more management drag, and more margin leakage.
Result: 10–20h per brief · 3–5 people in the loop · 25% sourcing margin
The AI-First Agency 1 operator
  • Autonomous brief-to-roster: Lobby decomposes the brief, scans TikTok live, and returns validated creators with video proof.
  • 1:1 outreach in your inbox: Personalized pitches cite recent creator content and wait for one human approval.
  • Software-grade margins: Up to 92% retained on the sourcing layer with zero research headcount and fail-safe delivery.
Result: ~20 min per brief · 1 operator · up to 92% sourcing margin
Answers for Agency Owners

Frequently Asked Questions

Can I trust AI to write 1-to-1 creator & sponsor pitches?
Yes. Lobby creates drafts based on verifiable video themes, brand mentions, and location context. All pitches wait in your outbox for a 1-click human review before sending.
How do we use Lobby for event sponsorships & brand partners?
Lobby's semantic engine maps event themes to active local brands and creators talking about those topics, generating validated sponsor targets with tailored outreach.
How does the Claude MCP and API integration work?
Lobby exposes a Model Context Protocol (MCP) server. You can ask Claude Desktop: 'Find 10 creators in Austin for our coffee client brief and draft the outreach emails', and Lobby executes the backend live.
How does this impact our agency's profit margins?
By replacing repetitive manual research hours with an automated platform, agencies increase delivery margins on the creator sourcing component from 25–40% to over 90%+ on the sourcing/delivery layer, while freeing senior team capacity for client strategy and creative production.
Agency Cost Analysis

Calculate your delivery leverage

See the exact hours and costs your agency reclaims when collapsing 5 operational functions into a single operator.

2. Operating Assumptions & Time Allocation 5 Briefs × 9h = 45h manual delivery
1. Discovery 15 hrs 3h / brief
2. Verification 10 hrs 2h / brief
3. Data Ops 5 hrs 1h / brief
4. Outreach 10 hrs 2h / brief
5. QA/Delivery 5 hrs 1h / brief
Manual delivery per brief:
9.0 hours Lobby: ~20 min
Blended labor cost:
$30 / hour
Agency billable rate:
$100 / hour
Delivery Hours Replaced
45 hrs / mo
Zero manual scrolling, spreadsheet entry & contact digging
Manual Delivery Cost Replaced
$1,350 / mo
Based on $30/hr blended labor cost
Billable Capacity Unlocked
$4,500 / mo
Reallocated to client strategy & creative

Lobby replaces repetitive sourcing grunt work, not your agency's strategy. You capture software-grade delivery margins on the sourcing layer while freeing up senior team capacity for high-value client communication.

Instant Context Engine

Paste your client brief or niche topic

Experience the end-to-end pipeline: context extraction, creator sourcing, and 1-to-1 pitch drafting in 60 seconds.

Quick Try:
Build Your Modern Agency

Scale agency throughput.
Keep software margins on sourcing.

Handle more client briefs without adding research headcount.

Zero junior researcher churn & zero spreadsheet grunt work.

Give demanding clients clear video evidence for every creator choice.

Software-grade delivery margins on the sourcing layer.

Launch free custom search for your topic